Dr Ken Harvey on the Radio – Chiropractic Advertising
By Mal Vickers
Dr Ken Harvey, a friend of the Vic Skeptics was recently interviewed on ABC Radio National. (play the interview below)
The subject up for discussion was advertising by chiropractic businesses. The interview was prompted by an article Dr Ken Harvey recently authored for the MJA (Australian Medical Journal).
In the article, Ken expresses his concerns that not much has changed in the last five years since the regulator, AHPRA (incorporating the Chiropractic Board of Australia, CBA), issued a warning via a newsletter for chiropractors to clean up their advertising.
AHPRA stated:
The Board asks all chiropractors to review their advertising including their websites as a priority to ensure that the content meets the advertising requirements of the National Law and the provisions of the Guidelines on Advertising. There are criminal penalties for breaching section 133 of the National Law, which is set out in the attachment to this communiqué.
AHPRA newsletter, Aug. 2010
Since then, a CBA statement has also reminded chiropractors about their advertising obligations “in more than six publications in the past three years…” View More Dr Ken Harvey on the Radio – Chiropractic Advertising